Use digital marketing. Develop content for blogs. Write digital public relations (PR). Master social media sites like Facebook, Linkedin, Twitter and YouTube. Build community with your customers. Practice search engine optimization and search engine marketing. Understand how Google and Yahoo! search rankings impact your business bottom line.

The New Media Drivers License course is provided by The Michigan State University Advertising, Public Relations & Retailing Department.

Class Overview

Learn in the classroom & online. Two full day classes and the rest of your work can be done from home!

Learn by doing. Optimize and promote your own blog and social media accounts.

Be prepared for the future. After the class is over you keep all your work, ready to use!

 

From the Blog

Derek Mehraban's picture
Author:
Derek Mehraban

Summer Vacation

7/27/2017 posted in Internet Marketing, Public Relations

I see some of your are spending the summer in far away places like China. That is super cool. I've been spending my summer teaching and driving my girls to swim practice. We will head to Park City for a week so that should be a nice break.

Remember our agency tour is Tuesday, August 15 from 10 AM - 12 Noon at Doner in Southfield. Please be sure to email me and RSVP so I can give a full count to Doner.

So I have to ask - what's the coolest place you went this summer? Could be a concert, camping trip, or exotic vacation. Where'd you go? Peace out. Go Green.

Read More >>

Summer Vacation

7/27/2017 posted in Internet Marketing, Public Relations
Authored by Instructor

Summer of Amazon

7/11/2017 posted in Google, New Media
Authored by Instructor

Your social network

6/28/2017 posted in Facebook, Twitter
Authored by Instructor

Dream Agency Dream Job

6/19/2017 posted in Google, Ingenex
Authored by Instructor

Planet of the Apps & More

6/8/2017 posted in Social Media, Twitter
Authored by Instructor

Summer 2017

5/28/2017 posted in Internet Marketing, Social Media
Authored by Instructor

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