Use digital marketing. Develop content for blogs. Write digital public relations (PR). Master social media sites like Facebook, Linkedin, Twitter and YouTube. Build community with your customers. Practice search engine optimization and search engine marketing. Understand how Google and Yahoo! search rankings impact your business bottom line.

The New Media Drivers License course is provided by The Michigan State University Advertising, Public Relations & Retailing Department.

Class Overview

Learn in the classroom & online. Two full day classes and the rest of your work can be done from home!

Learn by doing. Optimize and promote your own blog and social media accounts.

Be prepared for the future. After the class is over you keep all your work, ready to use!


From the Blog

Derek Mehraban's picture
Derek Mehraban

Summertime Rolls on NMDL

6/23/2016 posted in Social Media, Web Design

Do you see Microsoft's recent purchase of LinkedIn causing any large changes in the digital marketing and social media space as a whole?


Summertime Rolls on NMDL

6/23/2016 posted in Social Media, Web Design
Authored by Instructor

Social Media Marketing June 2016

6/9/2016 posted in Social Media, Twitter
Authored by Instructor

ADV 420 Summertime Edition

5/28/2016 posted in Blog, Ingenex
Authored by Instructor

Weekly Questions for ADV 420

3/29/2016 posted in Ingenex, Internet Marketing
Authored by Instructor

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