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So what is all this fuss about with Pokemon Go? Is it a fad, or is it here to stay? All I know is people are walking all over Ann Arbor playing this game.
I do feel it's a breakthrough in technology and the VR experience. Who needs goggles when you can find Pokemon easily through your phone.
How do you feel about Pokemon Go? What does it's immediate success say for the digital marketing space we operate in? What can we learn from it?