Facebook Live's exciting potential

Have you tried Facebook Live yet? 

Chances are, you've watched a Facebook Live video or two. This technology is extremely exciting and holds the potential to reshape the media industry. How?

Fan Engagement Experiment

As you know in addition to teaching ADV 420 at Michigan State Unviversity, I run a Fan enagement startup called Fantelope. We don't have MSU signed up yet, but hope to for next year, so keep an eye out.

Yesterday we had an event at the University of Detroit Titans. It was a Metro Series pep rally, soccer game, and it finished with Hoop Night in the D. We had some cool Titans Pride t-shirts to giveaway and we put them on the Fantelope app for 50 points.

How Does the Election Effect Your Social Networks?

If you're Facebook feed is anything like mine, you're currently being hammared with political agenda and opinion. Proclaiming your love or hate for a candidate, party or the entire system used to happen behind closed doors between friends, family and colleagues. Social media has given anyone with a strong opinion a megahorn and the ability to shout at anyone who at somepoint opted into listening.

Derek Mehraban's picture
Instructor

What's Your Favorite Social Network?

OK, quick survey. What's your favorite social network? How often do you use it? Why do you love it so much? Do you see good ways for brands to use your favorite network to market their products?

Graham Davis's picture
Instructor

Election 2016 on social media

I'm sure you're aware, but: we're in the middle of a presidential election.

It's been fascinating to see the election play out on social media online. Last night, I especially loved seeing how the candidates were using social media to back up their points during the debate.

Both campaigns used Twitter to fact check their opponents, retweet supporters (or posts criticizing their opponents), and share important quotes from the debate.