To optimize my blog, I first created a Google Analytics account. I liked this up with my WordPress blog. I also created a Squidoo account. At first, I had no idea how Squidoo worked. After messing around with the site for a while, I felt confident enough to create a lens. I made a lens about the top 5 women's snowboards of 2013 that I would most like to try out. I made sure that my title was optimized by using the phrase "women's snowboards" and the year 2013 for people searching for the most curren gear. In my introduction I also repeated my title keywords in singular and plural forms.