Learning How to Optimize Myself

Ways to Optimize

For this week’s assignment I had to optimize myself and my blog. One way in which I did this was by creating a Hub Page. A Hub is a way I can share my knowledge about a topic that will hopefully create traffic towards my own blog. I wrote about a topic that relates to my blog and then added a link that would connect readers with my site.

Social Media Search Engine Optimization and Keyword Phrases

SEO is the process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. I have optimized myself and my blog by choosing 5 unique keywords that I want my blog to be associated with. I used the Google keyword search tool to make sure the words I chose were not already highly competitive.

SEO - Make It Easy With Smart Planning

Search Engine Optimization is a vital and necessary tool to get your website recognized by the right person at the right time.  As I read David Meerman Scott this week, he reiterated in Chapter 22 that you need "to focus on building great content for your buyers".  So keywords or phrases AND content will help you to achieve optimal results for your searches.  The key phrases I chose to build my site around are: healthy lifestyle tips, benefits of healthy living, smart choices for your body, moderation and planning and low-fat recipes.

Blog optimization for better SEO


Blog Promotion | Narrowcast and Broadcast Approaches

I took two main approaches promoting to my blog this week: broadcast, and narrowcast. Through my broadcast approach, I could potentially reach 1,400 people through my Facebook and Twitter profiles. I say “potentially,” because it is unlikely that all of my followers and friends will actually see this post, and it is even more unlikely that these people will take the time to visit my blog. I plan on checking the Google Analytics in the next couple of days to determine if people came to my site via these links.


Tips on Improving My Newly Created Blog

Tips & Tricks for a Good Blog

I found this week’s reading very helpful by suggesting ways to improve my blog. One of the tips that I utilized this week had to do with internal links. In my first blog post, I didn’t use any internal links, so this helped spark the idea I should put them in my post.

Promoting Like a Professional

Developing my blog and sharing it with friends

Promote Your Blog (Chris Tatti)

After going through the suggested readings in “The New Rules of Marketing & PR” the topic of “Blogging Basics” grabbed my attention. I started reading about better ways to engage my audience, share my blog and attract new readers. I followed some of those guidelines by having readers be able to share my articles with others on sites such as twitter, facebook, pintrest to name a few, using the “like”, “share”, and “tweet about” features. I also sent some of my blog posts into digg.com and stumbleupon.com to try and acquire inbound links.

Promote From Within

This week I learned about promoting blogs.  I was surprised to learn that there is more to getting an audience than just writing and waiting for people to come.  There are many tested and proven strategies for attracting a high volume of traffic and keeping it.


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