Q: I think for some companies and products, it is unnecessary to have
social media platforms. Because it seems like not related to out daily
life. In this case, what is the best way to motivate the company and the
I think what you're asking is how do you reach an audience when they aren't using social media. There are lots of ways, which is best will depend on the audience, product and company. There are plenty of effective non-social digital means and you can always fall back to traditional marketing techniques.