It's all about that web...

With large companies, such as Amazon, who target such a vast amount of audiences, what is the easiest way to decide what sites to target with regards to display advertising? It just seems as though there isnt one specific audience that I can think of off the top of my head that they should advertise to.

Are we going to get additional feedback on our Facebook page? I have a grade but would love to know why I was marked down so I can adjust for the final. 

For your own personal website/blog, would you recommend playing it safe with the layout and design or would you recommend something unique?

Should we have estimated how much we were willing to spend on our price per click? I was having a little trouble calculating that information. 

For Content Marketing, it seems like it is the best one for all companies, it talks about it giving the consumer knowledge and how traditional marketing is becoming less and less popular. Do you think traditional will still have a presence in the near future? If every company uses content marketing will it still be as successful?

Other than having a catchy phrase in the subject line is there really a way to cut through the clutter in email? It seems like not having anything to grab attention beside a subject line is not an effective way of attracting customers.

Is it okay to switch up a brand’s online presence when it’s already been established or is that too risky? For example, making humorous posts on a brand for a high scale restaurant. Or is it only okay to do that every once in awhile?

This lesson actually lined up my with ADV 334 (International Advertising) lesson this week. Regarding blogging, how do you think user percentage blogging in the US ranks among the rest of the countries in the world? What country would you say blogs the most?

What are some key tips for making your online pressence and persona stand out to potential employers?

My brand, while heavily present on most social media channels, does not maintain a blog of any kind. When making recommendations for how they could use a blog, is it better to focus on promoting the brand's specific services/products, or will it be more effective to write creatively and branch out into other (still somewhat related) topics?

Hello, Ross. I thought we were supposed to build our Pinterest board with anything we learned in this course. But I saw some people asked questions about how they could attract more audience for their brand on Pinterest. Do we need to post for our brands on Pinterest too?

What are the best metrics to measure with email subscription marketing to help ensure successful email newsletter marketing? 

Because my brand has a lot of products they are associated with, do you think display advertising is the best form of advertising? 

Do you think my brand should pay attention to twitter more if they are not getting results? 

For brands that already have such an impactful audience, what is the best way to target new potential buyers on social media sites?

In regarding web design, how much is too much? Is it better to say simple and sleek or informative and bright?

My brand is Auchan, which is a popular supermarket chain in Europe. They don't have a blog, but how useful is it for a supermarket to have a blog? I know Walmart has one, and they have how-to videos and videos about their products, but I feel like most people don't know about it.

My company is Thomson Reuters, what would be the most effective way to use Pinterest to gain potential leads? What ways could a world wide company use it to their advantage and attract the people necessary? 

My brand is Safeway, they have a rather large following and are very interactive with their consumers. They use blogging, social media, email lists, rewards, what else can a brand do to expand?

As I did my assignment for this week, it appeared to me that my brand Subway doesn't have a blog. I know they are a bigger company and a blog would seem unnecessary, but what are some major reasons for a company or brand to not blog?

Blogging is a part of inbound and content marketing.  Is it considered so if other well known blogs are blogging and tagging your brand, or is it only if your brand specifically has its own blog?

Is content marketing a subset of inbound marketing? I think these two words are very smilar and might be synonms. 

How would I go about getting more people involved with my Pinterest board? I have never used it before this class and am sort of lost.

How do you attract a range of people when your target market is extremely broad? My brand is Cadbury chocolates leaving my target market hard to distinguish, so I have made my Facebook and past homework assignments include information that could be applicable to both genders and ages of all ranges. Is this the correct way to go about that?

Should advertisements be consistent across different platforms and modes of advertising or should they be relatively similar? 

Would there ever be an instance where a company wouldn't want to use email marketing or blogging? My brand Chevy doesn't use an email list or have their own blog, which seems silly in today's day and age, but maybe there is a reason behind it?

What social media's are going to be most prominent in the next 5 years? Is there a trend or study that can predict this? It would be interesting to know so companies can invest more wisely in Social Media Marketing.

I've now know that there are certain times of the day (Usually around 3 PM) and certain days (Wednesday) where people are the most engaged in social media and browsing the internet. Are there certain months or times of the year when people are most likely to discover your post or is the season irrelevant to the amount of traffic?

How effective is a product's demo is getting new client bases?  It seems like there are some products that have such a wow fact (like Apple) or that it is difficult for people to say no too.  But in the case of my brand, DirecTV, people do not typically get a demo - they just choose to install it or not.  

Are there cetain brands that are almost univeral to the customer base?  My brand is DirecTV and I feel that almost every household in America has cable, so when we are trying to identify a target market, it seems challenging.  There are multiple studies from people on the internet suggesting target markets, but no consensus.  

Is it fine to edit my homework after the deadline?

I have been posting regular updates on my Facebook page, including coupon codes, promotions, and so much more, but I am still having a hard time attracting people to interact with my page. Any suggestions on how to get the fan base involved?

After doing some read about inbound and outbound marketing, it really seems as if outbound is the traditional way of marketing which is expensive while inbound is the new age of social media marketing which is less expensive. Is this true or is this false?

My company is Oracle and I built several personas for this past weeks homework and all of which turned out to be nowhere near what te actual company of oracle was targetting at all. What can I do to get a closer look at the people oracle is targetting and how can I learn how to target those people in my business. Being able to build a persona and create the way you want your customer to look is a big part of a business and I am confused on how to do such a thing at this given moment. Other than that all aspects of their marketing mix and the way they advertise to their the people they are trying to advertise to I understand. Oracle is a great company for that, because you can find all information on them and their content marketing in one spot.

Here: (https://www.oracle.com/marketingcloud/products/content-marketing/index.html)

I understand that most advertising and marketing has been shifting toward inbound marketing, but can you give an example where outbound marketing may be a better choice to implement?

I never used Pinterest and I heard that Pinterest is going to be next half final. However, I think lots of people not used to Pinterest. Thought it would be better to do with more popular social media. I want to know why we choosed Pinterest.

My company, Victoria's Secret uses most media outlets in order to influence consumer purchase behavior and drive sales. E-mail is a great way to get content out to the consumers, but my question is how to do this without annoying the audience with too many messages? Where should you draw the line on what to send out to them and what is too much? 

I was curious of why you chose to use Pinterest as the second half final? I am new to pinterest and have enjoyed it since starting for this class. However, Twitter and LinkedIn are above it on the most popular sites. Do you prefer Pinterest over the other two for advertising purposes? In the lesson it discussed more about twitter and LinkedIn than Pinterest. 

Its all about the web.... Internet is always growing everyday with new website that might be helpful or useless it depands on everyone. But the web is growing which means social media websites are getting more money and more power is this a good thing or a bad thing. As we know Facebook is the biggest website on the web and they keep buying other websites too. Is Facebook ever going to become a monopoly?

last week is about content marketing, marketers usually use blog or email to do this kind of marketing. since my brand is BBC, a broadcasting campany, email seems not that appropriate. there is always news, a brand could not send dozens of emails to the consumers. it may cause negative brand image. how could i do content marketing for a brand like BBC? shouls i just use blog or there is some other way to approach this marketing method?

I learned about inbound marketing last week, and it was focused on the blog and the e-mail  However, these days' trend is moving to the mobile. How can I apply inbound marketing to the mobile area? 

On HubSpot, the article stated that Inbound Marketing is the most effective strategy for online marketing. So my question is why would any company that is present on the internet not jump the gun and use this strategy? The results are there for those companeis that do use to it. It seems a little unintelligent and in my opinion puts them at a huge disadvantage. 

When you have a company who targets a large number of audiences, such as Netflix, how do you decide what sites to target when considering display advertising? I only ask because Netflix provides content for almost every kind of person so there isn't just one specific type of person who consumes this product, rather a very large and deverse group of people.

For the Pinterest board, since my brand is Discovery, if i just pin some pictures of pure natural views (not photos or articles from online resource but my own photography) will I get points off for doing that?