Blog | New Media Drivers License Seminars

Winds of Change in Digital Publishing

Google OnePass wants 10% from your subscription fees. Apple App Store wants 30% if you subscribe through Apple. And it looks like the Federal government may not play nice with Apple's new plan. Google is trying to win over publishers, while Apple is playing hard ball and making publishers give up a whole bunch of potential revenue.

Instructor

Facebook Page Update - Wow!

Did you notice the new Facebook Pages today? Take a look and see the great changes on the page design and functionality. Personally I am very happy about it. The user experience has been improved. And now Page Admins can login as a Page and comment on other pages. Very cool!

What's your favorite Facebook Pages and why? Have you liked some of the pages associated with the New Media Drivers License Course?

Instructor

Why is SEO Important?

SEO and Search Engine Optimization are very important aspects to this course, and can influence your future if you master the concepts. SEO will get you and your business found on search engines. And that is how people are conducting research and choosing which products to buy, or where to vacation, or which service to purchase. People purchase based on what they find on search engines.

Some areas to think about:

Instructor

MSU New Media Course to host Digital Marketing “Tweetup”

The Michigan State University New Media Drivers Licence ® Course will host a Digital Marketing “Tweetup” on Monday, Feb. 7 from 5:30 - 6:30 at Bubble Island on Grand River Ave. in downtown East Lansing.

Instructor

Twitter for New Media Drivers License

The first day of the New Media Drivers License seminar at Michigan State Unviersity was a blast. As I read through all the Twitter comments and tweets I had to laugh. What an amazing group of individuals in this class. Our largest so far. Thanks too all of you who were there, and looking forward to a great semester.