Featured Resources: Public Relations
Branding your brand
Article about ways that one can position their brand against competition. Describes what questions a brand has to answer in order to understand your brand persona.
How To Make a Name for Yourself
I stumbled upon this site and thought it was very interesting. It talks about how you should do everything you can in order to get yourself out there, and constantly be an open book of your talents and capabilites. As the article says, if you don't make a name for yourself, someone else will do it for you and it may not be the one you want.
Social Media Press Release Template
PR Squared links users to a basic social media template in hopes of pushing the PR world to be more digital. The template is free in hopes of encouraging people to use social media to post press releases
PR Tactics Changing
Here is a short blog post about how PR tactics have changed over the years.
5 Tools for Your Digital PR Toolbox
Public Relations is going digital. Accordingly, here are five essential tools for digital PR practitioners to help transition from traditional methods to PR 2.0.
PR Pros Increase in SEO Demand
This article explains the importance for PR professionals to cross over to digital PR and learning the ropes of SEO.
PR Disaster turned Humorous via Twitter
Social media sites such as Twitter are turning bad press into good press. Recent example is Kenneth Cole.
Managing an Online Reputation
Merchant Circle, find good business!
Sort of like the yellow pages... only there are reviews of the places from customers. I'm not sure who all has heard of this already, I had to use it for a company I worked for over the summer. You can find some good independant businesses on here for sure.
10 Ways Your Resume Irks Hiring Managers
Ten things your resume could do with out.