Blog | New Media Drivers License Seminars

Getting ready for the holiday season at Collage.com

November has always been a crazy month in my professional life. For years, I worked on campaigns and in the political world, where obviously November election days were critical.

Now, I find myself equally busy in November – as the marketing director for Collage.com, a custom photo gifts ecommerce company. We're coming up on our busiest time of the year: Black Friday and Cyber Week, and our team has been working for months on getting everything ready.

What goes into this from a digital marketing standpoint?

Derek Mehraban

What's your favorite online video?

We are coming up to the Video Presentation for this class. And the power of video is more important than ever. This week as a comment can you post a link to you favorite video? Show us something unique we haven't seen. Thx.

Ross Johnson

Turn Your Passion Into a Career

What's more important, loving your job or making a good living? Are these mutually exclusive? We talk a lot about digital marketing, but as professionals in the field we often feel we have insight to give about work and life. As a business owner, I feel lucky to have realized at a young age that you could "work to live" instead of "live to work."

Instructor

Facebook Live's exciting potential

Have you tried Facebook Live yet?

Chances are, you've watched a Facebook Live video or two. This technology is extremely exciting and holds the potential to reshape the media industry. How?

Instructor

Fan Engagement Experiment

As you know in addition to teaching ADV 420 at Michigan State Unviversity, I run a Fan enagement startup called Fantelope. We don't have MSU signed up yet, but hope to for next year, so keep an eye out.

Yesterday we had an event at the University of Detroit Titans. It was a Metro Series pep rally, soccer game, and it finished with Hoop Night in the D. We had some cool Titans Pride t-shirts to giveaway and we put them on the Fantelope app for 50 points.