There’s a lyric from the
Kansas track “Dust in the Wind” that goes, “just a drop of water in an endless
sea.” I think the song is about morality, but the band might also be singing
about the number of blogs online.
And yet, I have made some progress distinguishing my blog by following D.M. Scott’s advice in chapter 17,
“Blogging to Reach Your Buyers.”
His suggestions include: