Social media marketing and current events

During the Super Bowl this year, the Superdome in New Orleans lost power.

The digital marketers working for Nabisco's Oreo brand leveraged this to their advantage – producing one of the most talked-about "advertisements" at the Super Bowl, without spending a dime on TV ads:

Graham Davis's picture
Instructor

YouTube: How to get people to watch your video

Chances are, you've probably watched an online video today.

Or two. Or three. Or ten. You're not alone. According to YouTube, its viewers watch over 6 billion hours of video each month - on just YouTube alone! 

You might have even made your own online videos. Most computers today come with some sort of video editing software (iMovie, Windows Movie Maker, etc), and it's even possible to edit videos on cell phones (which shoot pretty good video - HD quality, in some cases).

Graham Davis's picture
Instructor

Content for watches?

Smart watches

If you follow tech news, you've probably seen stories about 2013 being the "year of the smart watch." 

Where is Online Shopping Going Next?

Throughout my career I have collected a fair amount of friends who share simmilar, but different occupations. Meaning they work on or with websites but don't design them. The most valuable aspect of these friendships is the broad range of industries thet work in. From automotive to news, a quick conversation always gives me perspective on the next online growth area.

Graham Davis's picture
Instructor

Instagram adds video

Big news today in the social media world: Facebook announced it is adding video -- 15 second videos, to be exact -- to Instagram, the wildly popular social network previously for photos only.